Visit our ‘How to Enter’ page for our Items Checklist & Step-by-Step Guide.
Click hereOnce you have created your PDF submission and you have all items in the Items Checklist, submit your entry via the Online Entry Registration Form.
Click here *Please note that the deadline for submitting entries is March 21, 2025Thought Leadership Forum
SSIFA is a premier Thought Leadership Forum that features high-level panel discussions and presentations on emerging trends, success stories and innovative strategies shaping and driving the sports sponsorship industry forward.
The forum brings together thought leaders and industry experts from major brands, sponsorship executives, rights holders, sports stakeholders, regulators, government agencies, sponsor-tech innovators, development partners, and other key influencers from Kenya and around the world.
The 2024 edition is laser-focused on discussing the increasing importance of strategic measurement and value creation in maximizing sponsorship ROI.
Additionally, the event will shine a spotlight on the evolving role of sports sponsorship in brand building, sports development, driving social-economic growth, unlocking value chains, promoting sustainability and community empowerment.
Sponsorship Industry Awards
SSIFA also serves as a platform to honor and celebrate excellence in the sports sponsorship business. Corporate companies and teams are recognized and awarded for their innovation, creativity, and leadership in delivering outstanding sponsorship executions.