SSIFA is an event like no other. It’s a dynamic knowledge exchange platform designed to stimulate meaningful dialogue, foster collaboration, and inspire action.
We place you at the heart of the conversation! Our speakers will be bringing their unique perspectives and voices, so you can stay ahead of trends, discover innovations, and make valuable connections that drive growth and long-term success, all while having a great time!
SSIFA will explore the following six strategic themes influencing the future of sports sponsorship and investment in Africa:
>MAXIMIZING SPONSORSHIP & INVESTMENT VALUE: ROI MEASUREMENT AND PERFORMANCE INSIGHT
>SPORTS x MEDIA: AFRICA’S UNTAPPED BILLION DOLLAR POWER PLAY
>INNOVATION IN PRIVATE CAPITAL FINANCING: BRIDGING AFRICA’S SPORTS INFRASTRUCTURE DEFICIT
>SUSTAINABILITY: THE NEW GAME CHANGER
>FROM PROMOTIONAL TO TRANSFORMATIONAL: EVOLVING ROLE OF SPORTS SPONSORSHIP